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Adaptive Training: Getting Comfortable with being UNCOMFORTABLE.

24 September 2025

We live in a world designed for comfort—apps, gadgets, and conveniences that promise ease. Yet, despite all this, rates of obesity, diabetes, anxiety, and depression…

Seed Oils: Good, Bad, or Somewhere In Between?

26 August 2025

When we cut seed and vegetable oils from our diet, the difference was undeniable—our energy, digestion, and focus all improved. But are seed oils really…

Motivation vs Discipline: What Really Keeps You Going in Winter

9 July 2025

Motivation fades. Discipline doesn't. When winter hits, it’s not your motivation that will carry you through the cold, dark mornings—it’s the systems, standards, and structure…

The CEO Mindset: Why High Performers Train for Longevity, Not Just Gains

22 May 2025

Longevity is leadership. True high performance means building a body that keeps up with your ambition—not just now, but for decades to come. Discover how…